Premiere Roofing School & Contractor Coaching

Driven to Serve, Teach, Lead and Inspire

The first of its kind

Master your craft

The fact that you’re reading this right now means you are interested in, or curious to know more about The Roofing Academy® Roofing School and Contractor Coaching, and how it can help propel your business to success. I’m going to give you complete access to my proven business model that I used to build a Multi-Million Dollar roofing enterprise! What TRA offers is the most comprehensive online roofing school with coaching. Whether you are starting a roofing company or looking to streamline operations for your existing company, TRA has you covered. 

our partners

expert leadership

meet randy

Whether you are just getting started, have an established company that needs help turning things around or anything in between, I want to help transform your way of thinking and your business.

Joining The Roofing Academy, you will also be able to meet and network with like minded individuals with the same goals in mind, success, freedom, and happiness. You will learn from myself and your peers while we share all of our best business practices that we use in our own Multi-Million Dollar business’.

You will have 24/7 access to our documents and virtual training platform while being supported by myself and your peers throughout your journey to success and freedom. Upon completion of our course, you will be transformed from a roofing contractor to a successful entrepreneur while being awarded with our one of a kind “Rooferprenuer” certifications. Check out more details about what we cover in our Roofing Academy Virtual Training Course below.

ditch the pitch

what you’ll master

We went from 0 to over 80 million in revenue in less than 10 years. Now, I want to help you find your pathway to success! It is attainable, it can be done, and I’m so excited to help you get there!

sales training

This course gives you access to our exclusive 7 step sales program that has proven to create top level producers time and time again. We will also teach you how to hire, train and manage your sales team.

sales leadership

This course is designed to develop effective sales leaders and to help them build a sales process for companies. Building your sales processes gives your team the best opportunity to grow and become successful.


Sales is the lifeblood, but production sustains growth. This course covers all phases of the production cycle and gives you everything you need to build a production system that will sustain all the growth your company can handle.

business administration

This course covers all the back office basics including job costing, bookkeeping, and accounting. Understand how to run your business by the numbers and how to find the right people to run a profitable company.

Hiring & Onboarding

Finding the right people is one of the biggest challenges we all face when building our companies. This course will give you step by step strategies to successfully attract, interview, hire, and onboard your team the right way.

marketing and branding

This course gives you all the tools needed to build a brand that stands out above the rest. Learn marketing strategies to build a recognized roofing brand. We cover everything from door to door to social media.

let's talk numbers

program pricing

When you join The Roofing Academy Membership Site, you are fully protected by our 100% Satisfaction-Guarantee. If you don't feel like you've received 10X the value and you decide you want to cancel any time within the 7 days, just let us know and we'll send you a prompt refund. No hassles, headaches or hoops to jump through.

We do not have contracts. This is a monthly membership program or just a one-time online purchase for the online roofing course. In order to avoid contracts and to ensure each member is getting max value when they sign up we do have a one time start up fee of $997 for the Start & Build Packages that will be assessed upon checkout.

The Grow Package is limited to one company per region and includes a $2,497 start up fee. This fee includes a one day strategic planning session and custom sales presentation. You will need to schedule an assessment with Randy prior to joining this program.

Joe Lesher – Lesher Roofing & Siding

Matt Griffith – Rocky Mountain Exteriors

Brian Friend – Just Roofs & Gutters

Julio Casillo – JAC Roofing and Exteriors

Bailey Masters – Top Tier Roofing

Matt Collins – Collins & Son Roofing

webinar feature

The 5 Million Dollar Game Plan

Randy Brothers joins Monroe McKay, Senior Director of Business Development of JobNimbus in a collaborative webinar to discuss how your roofing company can break through the 5 million dollar sales barrier. Tune in as Randy and McKay advise your company’s production, team organization and sales systems to help you level up as a business owner.  

industry insight

start build grow show

The Start Build Grow Show brings on special guests every Wednesday at 6:00 MT to share their entrepreneurial journey in the contracting and roofing industry. We incorporate heavy Q&A to allow viewers to get their questions answered by industry leaders.

Our goal is to provide growth minded businesses with the resources they need to dominate their local markets. The Start Build Grow Show brings on some of the most influential people in the industry to help you learn topics such as: building a high performance sales team, digital marketing strategies, hiring & on-boarding, commercial roofing strategies, etc.

if this was an infomercial

but wait, there’s more

Learn the specific and very strategic process of how to start, build and grow a successful roofing company or take your current roofing company from ordinary to remarkable.

12 month access

High-quality, engaging 24/7 virtual training videos, real world documents, tests & certification all in the LightSpeed VT system, the most advanced interactive training system in the world!

anywhere. anytime.

Accessible on any and all devices. You do the training on your own schedule from the comfort of your couch or even on the way to work. MAC, PC, Android & iOS operating systems work.

facebook group access

All students get access to our public & private Facebook Groups where you can network with like minded professionals and have valuable discussions overseen by our head coach.

the documents vault

This document vault is FULL of REAL examples from over 10 years of effective business documents that we use in the field and in our office…so that all you have to do is plug and play.

tra event invites

We host special mastermind sessions and events a few times per year. Students get VIP Event Invites for special events and chances to hang out with other successful business owners.

personalized attention

All students receive a 1 on 1 coaching sessions and can take advantage of the initial 20 minute strategy call to get an idea of what and why you enrolled so we can help you get the most out of it.

the ins and outs

common faqs

By now you might be thinking “how do I get started?” This part is easy, just click the link below and fill out the simple form to launch your membership and start your journey to more freedom, more success, and more money. What BIG, BOLD, audacious goals would you like to accomplish in the next 100 days in your Roofing Business? You have the opportunity right now — TODAY — to take the single most important step toward achieving those goals. By becoming one of our members, you will have a PLAN, a PATH, and a PURPOSE for achieving more in the next 12 months than most people do on their own.

If you are serious about getting from where you are now to where you want to be in the shortest amount of time possible, I built this membership site with you in mind.

What is the Roofing Academy & Who is Randy Brothers?
Randy has spent his entire career working as a contractor and entrepreneur. He started out as a licensed general contractor and later became a licensed insurance adjuster. His vast knowledge of construction and insurance restoration led him to the roofing industry where he built one of the top roofing companies in the country. His roofing company has been featured on the Inc 5000 list for fastest growing privately held companies in America 2 years in a row and has grossed over 60 million in sales since its inception in 2010.

He created the Roofing Academy to share his knowledge and experience with other motivated roofing company owners. It is designed to act as a guide for all phases of growth from starting up to scale ability. He built a one of a kind virtual training platform with courses that cover all aspects of building a sustainable roofing company. He also built a document vault that give you plug and play access to a vast number of documents that he has used for his own companies.

How is this site different from other membership sites?
Randy has personally overseen the growth and development of a roofing company from its first roof to over 1000 roofs per year. This membership site gives you access to all of that experience from Randy and from the team of people that helped him build his company. Randy prides himself on being able to personally work with each of his clients and has real world experience and knowledge. The team of people and the community of contractors that you get by joining The Roofing Academy is second to none. It’s like having a coach, mentor and partner all in one, at a fraction of the cost and none of the risk.
If my business is new will the Academy be right for me?
Our start up program is the perfect place to start. It is designed to help you avoid costly mistakes and build a solid foundation to build upon. We teach systems and processes for roofing but more importantly we teach you the entrepreneurship and leadership skills you will need to build a great organization.
Is there support as I go through the course?
We are committed to providing support along your entire journey. We have a team of people working to ensure that you have all the support you need regardless of where you are on your growth journey.
Am I able to cancel my membership or receive a refund?

Our cancellation policy is as follows:

1. You are solely responsible for properly cancelling your account.  You can cancel your account at any time by logging into your account and clicking on the Avatar from the header page. Select settings from the dropdown, click Billing Info in the top right of the page.

2. All of the course content will be inaccessible within 24 hours upon cancellation

3. If you cancel the Service before the end of your current paid month, your cancellation will take effect immediately, and you will not be charged again. But there will not be any prorating of unused time in the last billing cycle.

4. A 30 day notice of cancellation is required in order to not be charged for the following billing cycle.

Our refund policy is as follows:

We stand behind our products and services and your satisfaction with them is important to us. However, because our products and services are digital via the internet we generally offer no refunds.

If you change your mind about your purchase within 3 Days of the original date of the subscription purchase, we will happily issue you a refund upon your request.

Refund requests made after 3 days of the original purchase are handled on a case by case basis and are issued at our sole discretion.

The book that started it all

best selling author

“Start It, Build It, Grow It: The Contractor’s Guide to Success” was written by a contractor for contractors and is the only business book you will need to get your construction business off the ground and develop it all the way to scalability. The book also has everything you need to transform yourself from a contractor to an entrepreneur.

The Contractor’s Guide to Success includes real-life examples of how we used proven business processes to build a multi-million dollar construction enterprise. The content includes how to get your business started, how to understand the numbers, how to create a marketing/branding strategy, how to build a high-performance sales team, how to transition from working IN your business to working ON your business, and everything in between.

grab your backpack

let’s do this

You are about to embark on a journey that can change your life and change the lives of many others as you build and grow your roofing company. I want to help you reach your full potential and work alongside you as you begin to experience what true entrepreneurial freedom feels like. If you are truly committed to living the life of your dreams and If you believe you have what it takes to become an entrepreneur and leader that you are destined to become then let’s get started today. – Randy J Brothers